Are you an Executive looking to make a more meaningful impact in your organisation? Or an entrepreneur that wants to network more effectively, and win more contracts? Are you an employee eyeing a promotion? Or just an ambitious individual wanting to stand out from among your peers?
If you answered yes to any of these questions, then this course is for you! We will help you identify your unique Personal Brand; teach you how to build and maintain it; resulting in you standing out from among your peers in your field.
That "Get Started" button is waiting. Start branding now!
Topics to be Covered
Hi, I’m Karlene
And I consider myself the consummate professional. Not just because of the more than 20 years I've had working in professional settings, but because I have seen and experienced the value of being professional and being able to make a solid first impression.
Growing up as a shy, reserved little girl in Jamaica, I learned the hard way that bashfulness gets you one sure thing, and that is, - "overlooked"
I made a conscious effort to get over my shyness. I analysed the behaviour of public figures I admired and read as much as I could about healthy socialising, networking and being memorable. Then emerged the term, 'Personal Branding'. Surprisingly, the process was not 'Rocket Science'; and surprisingly it isn't your role or position in an organisation. it is the right measure, combination and balance of charisma, charm, boldness, expertise and a whole lot of "youness". The result? Being memorable and the number one choice when people think of solving a particular problem in a particular industry.
Being remembered by people I have encountered in my more than 25 year corporate career (more when you add entrepreneurship), has worked to my advantage when it came to getting referred for promotions, projects, and being top of mind for lucrative partnerships.
I am so excited to help you solidify your personal brand and stand out from among your peers in your field.
What is Personal Branding?
You will learn what Personal Branding is and what it is not
Identifying Your Personal Brand
With the help of a student worksheet, you will be able to identify your own, unique personal brand.
Maintaining Your Personal Brand
After you have learned what a personal brand is, identified your unique brand, you will learn how to maintain it so that it becomes natural and authentic to you.